If you’re a well-established brand, you’ve probably at least heard of business-to-consumer healthcare. That is, as the name suggests, any business between the consumer and your brand. However, not as commonly discussed, would be business to business. B2B healthcare is...
Can Your Practice Benefit from a Call Center? Call centers are an essential component of a successful medical practice. Not only can it simplify a practice’s operations, but it can also help to bridge the gap between a patient and your practice. Traditional patient...
In recent years, there have been major changes in content creation, such as increasingly involved virtual marketing, but it retains its original objective: to attract new and existing customers. When thinking about content creation most people drift toward something...
How does your medical practice currently keep track of patient data? Are you still using a combination of spreadsheets, paper forms, saved email confirmations, physical filing cabinets and even sticky notes to manage critical business documentation and customer...
A call center is a valuable asset to help medical practices deliver better patient experiences, demonstrate exceptional customer service, educate and convert new patients, and retain loyal patients. But the success and effectiveness of a medical call center is highly...
It’s time to end the misconception that SEO and SEM are polar opposite marketing strategies, when in fact they are two sides of the same coin. Understanding that both strategies bring different strengths to your marketing efforts is the first key to realizing that...
