The digital marketing scene has become increasingly competitive and the same can be said for healthcare. Every healthcare brand is vying for the attention of patients and is doing everything it can to do so. This ranges from content creation to social media campaigns,...
Are You Using Healthcare CRM Software? In recent years, Salesforce has become a significant marketing tool that many healthcare brands use. This is due to its ability to track and manage leads, create personalized experiences, and drive omnichannel support. Healthcare...
Using SEO for Healthcare Brands Regardless of the industry you are targeting, SEO is an essential part of the marketing process. Whether you are looking to promote your brand on Google or social media, you will want to perform keyword research and implement it into...
Healthcare Marketing Healthcare marketing is significantly different from other industries. This is primarily due to the fact that we are speaking to patients, not customers. Additionally, our audiences are searching for medical services, as opposed to tangible...
Healthcare Marketing in 2023 If you’re a healthcare brand in 2023, you may be constantly hearing the phrase “healthcare marketing has changed” . However, this is only partially true. Here’s what’s really happening: healthcare has not only changed but...
Social Media for Healthcare It can be difficult to navigate social media as a healthcare professional. However, if we have learned anything over the past few years, we know that social media for healthcare can promote noticeable growth. Unfortunately, using social...