Contextual Marketing for Healthcare Are you finding it difficult to reach patients in the right audience at the right time? This is one of the biggest challenges present when acquiring new leads. Between time and placement, it’s hard to find the patients that...
The Future of Healthcare is Now The healthcare industry is quickly changing, and this shift is not slowing down anytime soon. As more and more modern healthcare brands begin making healthcare services available online, it becomes increasingly important for yours to...
Getting Started on Social Media for Healthcare Brands Building a following on social media can be difficult, especially for healthcare brands. Unlike other industries, healthcare attracts a unique audience, and creating engaging social media content can be...
We hear the phrase “modern age” relatively often but what does this mean for healthcare marketing? Healthcare marketing is entirely different now than it was five years ago. It has become a competitive field and to be a successful healthcare brand marketing has to be...
Why Is SEO for Healthcare Marketing Important? Search engine optimization, commonly referred to as SEO, is a critical tool for healthcare organizations looking to establish their online presence, reach more patients, and promote their services. In today’s digitally...
Optimizing Your Healthcare Website Your healthcare website is a direct reflection of your practice. It is often the first place inquiring patients visit when selecting a healthcare provider online. In fact, 77% of individuals will perform an online search before...
